Absolut Art of Sharing pitchers绝对伏特加分享的艺术包装
将于新西兰推出，内装原味瓶，共四款。
Artists : Stephen Powers (of New York) and Chiho Aoshima (青島千穂, Tokyo)
Vodka pitchers headed for New Zealand market
Urban artists featured on new designer products from Absolut.
This winter, Absolut vodka collaborates with internationally renowned urban street artists, Stephen Powers and Chiho Aoshima to launch four limited edition pitchers in New Zealand featuring contemporary custom-designed artwork. These collectable pitchers make mixing and sharing drinks among friends easy and exciting.
"Absolut has always had a great interest in and a passion for artistic expressions and popular culture. We are extremely grateful for our collaboration with Stephen Powers and Chiho Aoshima in inviting people to experience the Absolut Art of Sharing , our universal idea of sharing art, food, drinks and experiences," says Rachel Morrison, Absolut brand manager New Zealand.
The vision from Absolut vodka of sharing art and drinks is brought to life through four limited edition pitchers, featuring custom-design by two exciting contemporary urban artists: New York’s Stephen Powers and Tokyo's Chiho Aoshima. They have created two unique artworks each to be shared with the world, allowing consumers to share both art and drinks with friends.
The Absolut Art of Sharing limited edition pitchers are built on the legendary Absolut heritage of creating groundbreaking bottle and package designs, with recent big sellers like Absolut Rock Edition and "In an Absolut world, every night is a masquerade" gift packs.
In the interactive environment in New Zealand, people can experience the Absolut Art of Sharing on Absolut.com/newzealand and also find out some great information on the new Absolut Facebook New Zealand fanpage www.facebook.com/Absolutnewzealand.
The new Absolut Art of Sharing limited edition pitchers will be available from early June from leading liquor outlets (RRP $34.99) in New Zealand. |
